Nike Michael Jordan: The man who convinced Nike to bet on Michael Jordan, ET BrandEquity
Di uno scrittore di uomini misteriosi
Descrizione
Nike Michael Jordan: 40 years ago, it was Sonny Vaccaro, a Nike employee, who convinced the sporting apparel behemoth to devote all the money it had earmarked on recruiting future NBA players on just one man — Michael Jordan, then a 21-year-old rising star. That decision paid off in spades. Nike’s partnership with Jordan has grown into an empire, with $5.1 billion in sales last year from the company’s Jordan brand alone.
40 years ago, it was Sonny Vaccaro, a Nike employee, who convinced the sporting apparel behemoth to devote all the money it had earmarked on recruiting future NBA players on just one man — Michael Jordan, then a 21-year-old rising star. That decision paid off in spades. Nike’s partnership with Jordan has grown into an empire, with $5.1 billion in sales last year from the company’s Jordan brand alone.
ETBrandEquity An initiative of The Economic Times
40 years ago, it was Sonny Vaccaro, a Nike employee, who convinced the sporting apparel behemoth to devote all the money it had earmarked on recruiting future NBA players on just one man — Michael Jordan, then a 21-year-old rising star. That decision paid off in spades. Nike’s partnership with Jordan has grown into an empire, with $5.1 billion in sales last year from the company’s Jordan brand alone.
ETBrandEquity An initiative of The Economic Times
How Michael Jordan helped transform Nike from uncool jogging brand to selling £22bn-worth of trainers a year
michael jordan - FasterCapital
Michael jordan - Latest michael jordan , Information & Updates - Marketing & Advertising -ET BrandEquity
What Is The Reason Why NBA Players Wear Glasses? Quora, 57% OFF
NBA legend Michael Jordan revealed who convinced him to join Nike in $2.5million deal
FACT CHECK: Did Michael Jordan Reject $10 Million Nike Deal for 'Woke' Reasons - The SportsRush
Michael Jordan: Commoditizing Racial Segregation
Hero of Affleck film 'Air' coaxed Nike into believing in Michael Jordan
What Is The Reason Why NBA Players Wear Glasses? Quora, 57% OFF
GROUP 8 Case Study 8 - Nike - Building A Global Brand Image, PDF, Nike
How Nike Discovered Mars Blackmon and Teamed Him With Michael Jordan
da
per adulto (il prezzo varia in base alle dimensioni del gruppo)
